Ethical Clothing


“Ethics in fashion and people come first for a sustainable future”

 We believe that social compliance is a journey best travelled with our workforce. It’s a belief which stems from understanding that the transparent systems we deploy for improving social, environmental and economic sectors affect the lives of our customers, communities and employees.

No dept-bonded labour

We are against the bonded or forced labour and we ensure none of our labour contractors are in such practices.

Our focus on women empowerment.

Majority of your clothing products are finished and packed by women. We continuously provide skill building opportunities.

Minimum wastages & carbon footprint.

Our team focuses on using resources to minimum at all stages to reduce our impact of direct or indirect carbon emissions.

Ethical hiring & standards.

We are always in a quest to make our systems better and thus periodically think on improving them. We firmly believe that beautiful products can only be made by people who are satisfied internally and thus we involve our workers in making decisions that help them being more productive.

No Discrimination

Employment conditions are based on an individual’s ability to perform the particular task irrespective of the person’s gender, origin or religion.

 Health and Safety

Emphasis are given to safer factory day-to-day operations and facilities to achieve less than 1 percent work related accidents or injuries.

Ethical Psychology

We believe ethical vision is the key to success. Everyone is treated with respect and dignity no matter where they fall in the hierarchy. Our respect for labour, comfort of flexible timings and better salaries are some of the advantages known in the local market for joining us and thus we never fall short of workers.


Payments on time is one of the measures taken because of which we have a very low employee turnover.

Green Work Place

– Shutting down the lights when not required

– Recycling etc are some of the initiatives taken on field.

       “It means that we operate our business ethically on the principles of transparency, accountability and honesty for sustainable growth along with delivering value to our customers and creating opportunities for our employees”.